Foundation Collective

How we work

Six steps, every client.

The same process whoever you are. Nothing gets made until the story is clear.

  1. 01

    Talk.

    A first conversation about what you are building. We will tell you quickly if we are the right fit.

  2. 02

    Discover.

    A discovery day in the room with your leaders, walking all six stages of the Framework.

  3. 03

    Plan.

    A strategy document and a content plan that says what we make, who it is for and why.

  4. 04

    Shoot.

    Storyboards, a shoot day plan and participant prep. Then one big shoot, planned properly.

  5. 05

    Multiply.

    One shoot day becomes a flagship film, 10+ shorts, 20+ quote graphics and a bank of B roll.

  6. 06

    Compound.

    Edits every month, regular strategy sessions and Restated keep the story moving.

On the day

What a shoot looks like.

The multiplication

One shoot day, twelve months of content.

Every shoot is planned to feed a full year.

  1. 1shoot day
  2. 1flagship film
  3. 10+social shorts
  4. 20+quote graphics
  5. 1bank of B roll
  6. 12months of content

On paper first

Four documents before any shoot.

  • Strategy documentPositioning, tension, proof and the content architecture, on paper.
  • StoryboardEvery film, shot by shot, before a camera moves.
  • Shoot day planLocations, timings, people and kit. Nothing left to the day.
  • Participant prepWhat to expect on camera, so your people sound like themselves.

Talk to us

Send the right signal.

Tell us what you are building. We will tell you what your story is missing, and how we would close the gap.