Foundation Collective

Work / Føn Energy Services

Offshore wind

Two companies merged into one, with a lot of personality and no single story.

Positioning, commercial strategy, brand identity, website and film for Føn Energy Services, the Norwegian O&M company formed with C Ventus.

BrandStrategyWebFilm

fonenergyservices.comThe fonenergyservices.com website
5disciplines in one project
1new brand
40content ideas in the plan

The story

From their problem to what changed.

  1. The problem

    Two companies merged into one, with a lot of personality and no single story.

  2. The gap

    Engineers who are brilliant at the work, and a market that could not yet tell what the new company was.

  3. The bridge

    The full set: positioning and commercial strategy, a brand identity, a new website and films led by the people who run it.

  4. What changed

    One company with one voice, and a brand built around the people, not the merger.

On film

The brand, moving.

Still from Føn Energy Services0:27Føn Energy Services

What we made

The kit.

GLSUBSTATION50MFC-EL-04GRID SUBSTATIONSCALE 1:800 · FC ELEVATIONS
  • Positioning
  • Commercial strategy
  • Brand identity
  • Website
  • Films
  • Content plan

In their words

Håkon Torgnes, on camera.

Cofounder and Director, Strategy and Corporate Development, Føn Energy Services. Press play for sound and captions.

Still from Håkon Torgnes1:38Håkon TorgnesCofounder and Director, Strategy and Corporate Development, Føn Energy Services
Next caseNeptune Infrastructure AssociatesA small team with a big idea, and no time for being boring.

Talk to us

Want this for your company.

Every case starts with the same conversation: what are you building, and who needs to understand it?