Foundation Collective

Work / Shell & Technip Energies

CCUS

Two global leaders. One carbon capture alliance.

Shell's CANSOLV technology and Technip Energies' engineering, told as one confident story for gas power, cement and energy from waste.

StrategyFilm

Still from The CCUS alliance film1:36The CCUS alliance filmWatch the film
2 minmaster film
3target industries
1social cut

The story

From their problem to what changed.

  1. The problem

    Two global leaders. One carbon capture alliance.

  2. The gap

    Industrial emitters want to see capture as a clear, investable decision.

  3. The bridge

    Positioning, the line 'Capture with Confidence' and a two minute master film for the CANSOLV Forum, cut for social.

  4. What changed

    Proven technology, told as a decision emitters can take with confidence.

The films

Made with Shell & Technip Energies.

What we made

The kit.

GLCAPROCKRESERVOIR2KMFC-EL-08CARBON CAPTURE AND STORAGESCALE 1:1000 · FC ELEVATIONS
  • Alliance positioning
  • Messaging
  • Master film
  • Social cut
  • Forum content
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